The Luxury Network teams up with impactasia to expand its offering to luxury partners and brands in the Far East

Hong Kong, 15 July 2010 – The Luxury Network, an exclusive luxury marketing group that aims to connect some of the world’s most high end brands and companies, is expanding its reach into Asia Pacific and is supported by independent PR consultancy, impactasia.

Following on from its huge success in Europe and the Middle East, The Luxury Network has expanded its services to the Asia Pacific region to connect luxury brands and companies.The Luxury Network Asia franchise, owned by ASA Group Holdings, a private aviation, luxury travel and security company with offices throughout the region, has appointed impactasia as its official agency partner, to develop and manage its Public Relations programme and build profile for its services in Asia.

The Luxury Network is essentially a marketing platform via which individual, non-competitive market sectors and industry leaders are introduced to other brands and companies with similar high net worth clientele. Members include a host of up market brands from luxury sports cars to super yachts and watch brands. Members use their membership benefits to interact with fellow affiliates and network with Asia’s high net worth individuals.

In Hong Kong, The Luxury Network Asia has already secured luxury sports car brand, Aston Martin; prestigious members’ only club KEE;  aircraft private charter management company Tag Aviation Asia; Inbound Asia, the luxury lifestyle magazine for Asia, the Pacific & Middle East;  and Sunseeker, the luxury super yacht manufacturer as members, as well as Bentley & Porsche in Thailand. Several other members look ready to join in the coming weeks.

“As a consultancy with a track record in raising the profile of luxury brands, not only will we work to profile The Luxury Network Asia, but we will connect them with other exclusive brands that we work with in the region,” said Susan Field, CEO of impactasia. “The Luxury Network is an exciting new concept for Asia and we look forward to working with this distinguished organisation.”

Simon Wagstaff, Chairman and CEO of The Luxury Network commented on Asia’s expanding luxe industry, "Luxury brands represent a key growth pillar for the Asia Pacific market, with the luxury market expected to have an annual growth rate of 15.7% between 2007-2015.  Through The Luxury Network, brands and companies will be able to interact with their target audience as well as expand marketing opportunities. Our goal is to bring our services to luxury companies and brands as well as to help promote the development of the luxury industry in Asia Pacific."

The Luxury Network holds six business-to-business events and numerous business-to-consumer events throughout the year, bringing together some of the worlds most exclusive and high-end companies, products and individuals. Additionally, The Luxury Network offers members a series of affinity marketing activities and provides luxury specific marketing strategies for each company.

Future expansion plans include representation across its key markets in Asia, including China, India, the Philippines, Singapore and Malaysia.

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Notes to Editor:

About The Luxury Network: The Luxury Network is the worlds most exclusive and pro-active luxury marketing group; a private consortium of 60 non-competitive brands in each luxury capital of the world, working together at senior director level for mutual business and client development. The group covers all areas of the top end market including: Marine, Finance, Motoring, Concierge, Health and Beauty, Aviation, Property, Travel, Golf, Jewelry and Watches, Entertainment and Fashion. See www.theluxurynetworkasia.com for more details.

Launched in London in early 2007, The Luxury Network has rapidly expanded with over 130 global memberships and 7 international offices worldwide. Headed by distinguished and experienced marketing professionals, The Luxury Network offers an unrivalled service.

The Luxury Network Asia franchise is owned by ASA Group Holdings based in Hong Kong, see www.asag.aero for more details.